Due to popular demand, here are a few recommended books for making better sales presentations:
1. I Have To Give A Presentation. Now What? (look for it at your public library) Basic books that take a simple approach and guide you as though you are a beginner are fabulous. Why? Because even experienced speakers occasionally forget some fundamentals. We need a refresher course to fight off the return of bad habits. And beginners absolutely must have the basics and often have a hard time finding that kind of instruction.
2. How To Give a Pretty Good Presentation: a speaking survival guide for the rest of us. Same comment as #1.
3. Beyond Bullet Points: using Microsoft Office PowerPoint to create presentations that inform, motivate, and inspire. This one has great ideas and a good amount of inspiration.
4. Boring To Bravo: proven presentation techniques to engage, involve, and inspire your audience to action. Same comment as #3.
5. New Sales Speak: the 9 biggest sales presentation mistakes and how to avoid them. A fantastic inspiration for anyone selling a product or service.
6. Good To Great: why some companies make the leap…and others don’t. Here’s a chance to look at overall company strategy.
7. The One Minute Entrepreneur: the secret to creating and sustaining a successful business. Here’s another book, like #6, that gives you the broader, overall view of business management.
8. How to Wow: proven strategies for selling your [brilliant] self in any situation. Another good book overall.
9. Start Small Finish Big. Another worth considering.
10. The Presentation Secrets of Steve Jobs: how to be insanely great in front of any audience. Passion and commitment are essential. Beyond that, see what this book may have to offer you.
If you have one to recommend, please email me using my contact form. I’ll pass your recommendation on!
© 2012 Caryl D. Schlicher A Bridge To Excellence
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